Pretty much the Avellan brothers' entire Kimura Trap system is laid out in softcore porn fashion. I figure that there are some people who might like to know what he and Marcos Avellan (the marketing "brains" of the partnership) really think about womens' role in BJJ/MMA. As if Keith Owen isn't bad enough! I guess we need to discuss sexism in BJJ/MMA some more, as Meg did in her wonderful article.
Or maybe this is just the manifestation of the Avellan brothers total lack of self-confidence? I mean, I have heard David is a good grappler, at least, and the techniques could be legit if properly performed. Do you suppose David's most popular techniques are replicated here by these women who look like softcore porn stars because the Avellans thought they wouldn't get an audience any other way?
Bottom line, I agree with others wiser than I (who brought this to my attention tonight) that it's LCD stuff, just like all of Lloyd's stuff. Lowest Common Denominator. It really does tell you where women stand in the hierarchy, though, doesn't it?
It's David's product, but it was handled by Lloyd and Marcos. And it was filmed at Freestyle Fighting Academy (FFA)-- owned by David and Marcos. It used affiliate marketing advocated by Lloyd, the type where everyone glad hands reviews to one another, like a syndicate.
Technique? Crap. Outfits? Hot, very cute, but totally inappropriate for actual grappling. Acrylic nails? cleavage to the South Pole? loose hair? Excuse me... I thought Manto was bad!
Sheeee-it, these girls can't punch. Bullshit costumes only the bravest would wear? (Ronda's allowed because her matches last a minute, two tops.) Belly rings?! Eye makeup? and the sexy hair toss? Baloney!
Worst kimura ever, guaranteed you'll be passed and have your back taken in 1.2 heartbeats. This is porn and it reveals pure misogyny.
And check this thread on Sherdog, with Balto's review of the DVD set. The instructionals were sold out with comments like this from David:
"Wow, what a rush these past few days have been. My first DVD set was a huge success. I want to thank everyone that helped, including my top affiliates in Alan Belcher, Jason Scully, Ken Primola BJJ Athlete 2.0, Stephen Whittier, Scott Nelson, my cousin Alex Malave, Bob Dorris, Rhadi Ferguson's Fan Page, my brother Marcos and all my staff that were pivotal in helping out - but most importantly, I want to thank Lloyd Irvin Jr. for his guidance... it was because of him and everyone else that I was able to generate over $100,000 in sales with my first DVD via the internet in two and a half days on sale! If you want to learn how I did this, come to Lloyd Irvin's internet marketing event for newbies in October, more info at http://www.theinternetmarketingblueprintevent.com/ Thank you everyone!"
And then they weren't sold out.. like many LI products.
Some of these soft core videos have been released this year, and some were indeed released last year. MANY do seem to be marketing the Kimura Trap DVD set, so whether it was before or after the rape stories broke, it's still a super shady way to market a DVD set that has nothing to do with naked (or 3/4 naked) chicks using sloppy technique. It definitely describes the character of the marketing behind them, IMO, as unbelievably unscrupulous, willing to go so far as to objectify women in order to make a buck selling more DVDs.
Just like in the rape case regarding Maldonado and Schultz, where Lloyd allegedly knew that one or both of those guys had bad history with unwilling women, at best, and just like Lloyd's own gang rape case in the past. Just like how Lloyd hired lawyers to defend his medal chasers instead of truly siding with the victim. Just like the countless other women who have allegedly been sexually assaulted over the years, nothing but objects for the master.
Speak with your pocketbooks, ladies and gentlemen.... hit them where it hurts.
note: edited to remove my own sexism, and bias against skinny girls, which was graciously called out on facebook... thank you for correcting me!
Edited to add: great followup on this from Megan, on her blog Tangled Triangle.
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